Can Flipped Classroom and Active Learning Methodology Replace Textbooks in Business Management Classes?

Presenter:

Harini Mittal, Assistant Professor, Business and Information Systems, Bronx Community College

Abstract:

Students from generation Y–those who were born between 1980 and 2000–prefer to use technology to communicate, particularly through social media. Research studies reveal that this generation–comprising the bulk of students in higher education today–tends to be impatient, skeptical, blunt, and expressive. They are also generally tech-savvy and able to easily grasp new concepts. Fun and stimulation are key requirements to motivate them, and traditional teaching methodology–such as long-winded lectures, “traditional” homework assignments, and bulky textbooks–may not be very effective. The habit of reading is also fast declining in the 21st century. Active learning and flipped classroom methodology delivered via video and online homework, combined with application-oriented classroom sessions may better support these learners. Most research studies into the impact of this methodology in attainment of student learning outcomes across different disciplines have found it to be effective. Videos, online homework assignments, in-class quizzes, and active learning activities have been used in finance and business classes at Bronx Community College since Fall 2016. It has been observed that this methodology enhances learning when students are held accountable through graded follow-up work in the classroom. The in-class activities ensure experiential learning and make classes fun and stimulating for the students. A lot of ground is covered without hampering student confidence. This methodology also has the potential to eliminate the need for traditional textbooks, saving students money.